Ehtik im Marketing : Themen, Entwicklungen und Perspektiven
Year of publication: |
2010
|
---|---|
Authors: | Öberseder, Magdalena ; Schlegelmilch, Bodo B. |
Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 32.2010, 1, p. 53-64
|
Subject: | Unternehmensethik | Business ethics | Marketing | Bibliometrie | Bibliometrics | 1960-2008 |
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