Extent: | XIX, 253 S. : graph. Darst. |
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Series: | HNI-Verlagsschriftenreihe. - Paderborn. - Vol. 134 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Paderborn, Univ., Diss., 2003 |
ISBN: | 3-935433-43-3 |
Classification: | Betriebliche Information und Kommunikation ; Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004803130