Eine Fuzzy-Analyse zur Bewertung von Preisstrategien für innovative Produkte
von Adrienne Cansier
| Year of publication: |
2006
|
|---|---|
| Authors: | Cansier, Adrienne |
| Published in: |
Marketing : ZFP ; journal of research and management. - München : Beck, ISSN 0344-1369, ZDB-ID 717348-9. - Vol. 28.2006, 4, p. 247-259
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| Subject: | Innovation | Innovationsdiffusion | Innovation diffusion | Fuzzy-Set-Theorie | Fuzzy sets | Theorie | Theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | Zsfassung in engl. Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003391530