Extent: | XII, 243 S graph. Darst |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | German |
Notes: | Hier auch später erschienene, unveränderte Nachdrucke |
ISBN: | 3-486-24685-2 ; 978-3-486-24685-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000652975