Emergence of online shopping in India: shopping orientation segments
| Year of publication: |
2012
|
|---|---|
| Authors: | Gehrt, Kenneth C. ; Rajan, Mahesh N. ; Shainesh, G. ; Czerwinski, David ; O'Brien, Matthew |
| Published in: |
International journal of retail & distribution management. - Bradford : Emerald, ISSN 0959-0552, ZDB-ID 10268844. - Vol. 40.2012, 10 (31.8.), p. 742-759
|