Emerging Indian pharma multinationals : latecomer catch-up strategies in a globalised high-tech industry
Gert Bruche
| Year of publication: |
2012
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|---|---|
| Authors: | Bruche, Gert |
| Published in: |
European journal of international management : EJIM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-6757, ZDB-ID 2416808-7. - Vol. 6.2012, 3, p. 300-322
|
| Subject: | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation | Pharmaindustrie | Pharmaceutical industry | Indien | India |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009578294