Empirical Considerations Regarding Consumers Perception on an Emerging Market – A Case Study on Retailers in Romania
Year of publication: |
2013
|
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Authors: | Dabija, Dan-Cristian ; Alt, Monika - Anetta ; Abrudan, Ioana N. |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Rumänien | Romania | Schwellenländer | Emerging economies | Einzelhandel | Retail trade |
Extent: | 1 Online-Ressource (10 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of Contemporary Social and Economic Processes, 2009, pp.108-114, ISSN 1788-7593 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 15, 2009 erstellt |
Classification: | M3 - Marketing and Advertising ; M30 - Marketing and Advertising. General ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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