Employee-level open innovation in emerging markets : linking internal, external, and managerial resources
Year of publication: |
2020
|
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Authors: | Badir, Yuosre F. ; Frank, Björn ; Bogers, Marcel L. A. M. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 48.2020, 5, p. 891-913
|
Subject: | Open innovation | Microfoundations | External knowledge sources | Managerial resources | Emerging markets | Customer acquisition | Innovationsmanagement | Innovation management | Schwellenländer | Emerging economies | Wissenstransfer | Knowledge transfer | Wissensmanagement | Knowledge management | Ressourcenorientierter Ansatz | Resource-based view | Open Innovation | Unternehmenserfolg | Firm performance |
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