Is my employee still attracted to me? : understanding the impact of integrated communication and choice of communication channels on employee attraction
R. Deepa and Rupashree Baral
| Year of publication: |
2021
|
|---|---|
| Authors: | Deepa, R. ; Baral, Rupashree |
| Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 27.2022, 1, p. 110-126
|
| Subject: | Communication channels | Employee attraction | Employer branding | Integrated communication | Internal communication | Interne Kommunikation | Kommunikation | Communication | Personalmarketing | HR marketing | Marketingmanagement | Marketing management | Firmenimage | Corporate reputation |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/CCIJ-09-2020-0136 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012798020