Empowering customers in electronic health (e-health) through social customer relationship management
Mohammad Nabil Almunawar qand Muhammad Anshari (School of Business and Economics, University Brunei Darussalam, Jalan Tungku Link, Brunei Darussalam)
| Year of publication: |
2014
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|---|---|
| Authors: | Mohammad Nabil Almunawar ; Muhammad Anshari |
| Published in: |
International journal of electronic customer relationship management : IJECRM. - Genève : Inderscience Publ., ISSN 1750-0664, ZDB-ID 2422795-X. - Vol. 8.2014, 1/3, p. 87-100
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| Subject: | social CRM | e-health | customer empowerment | Web 2.0 | Clinic 2.0 | healthcare | Social Web | Social web | Internet | Deregulierung | Deregulation | Gesundheitswesen | Health care system | Beziehungsmarketing | Relationship marketing | E-Health | E-health | Gesundheitsversorgung | Health care | Virales Marketing | Viral marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011471147