Empowering the American Consumer: Corporate Responsiveness and Market Profitability
Year of publication: |
2002
|
---|---|
Authors: | Goldsmith, Elizabeth |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 19.2002, 2, p. 171-173
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | USA | Empowerment | Marketing | Consumer behaviour |
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