Enhancing the analysis of online product reviews to support product improvement: integrating text mining with quality function deployment
Year of publication: |
2022
|
---|---|
Authors: | Asadabadi, Mehdi Rajabi ; Saberi, Morteza ; Sadghiani, Nima Salehi ; Zwikael, Ofer ; Chang, Elizabeth |
Published in: |
Journal of Enterprise Information Management. - Emerald Publishing Limited, ISSN 1758-7409, ZDB-ID 2144850-4. - Vol. 36.2022, 1, p. 275-302
|
Publisher: |
Emerald Publishing Limited |
Subject: | Customer requirements | Online product reviews | QFD | Voice of the customer |
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