Enhancing breast cancer communications : a cultural models approach
Frances K. Barg; Sonya A. Grier
| Year of publication: |
2008
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|---|---|
| Authors: | Barg, Frances K. ; Grier, Sonya A. |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 25.2008, 4, p. 335-342
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| Subject: | Krebskrankheit | Cancer | Kulturelle Identität | Cultural identity | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003793617