Enhancing Governmentally Sponsored Export Promotions through Better Segmentation of the Market of a State's Manufacturing Concerns
Year of publication: |
2010
|
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Authors: | Williamson, Nicholas ; Myrden, Susan ; Cramer, Steve |
Publisher: |
[S.l.] : SSRN |
Subject: | Außenwirtschaftsförderung | Trade promotion | Industrie | Manufacturing industries | Marktsegmentierung | Market segmentation | Außenhandel mit Industriegütern | Manufactures trade | Internationales Marketing | International marketing |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: The International Trade Journal, Vol. 23, No. 3, pp. 258-300, 2009 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 1, 2009 erstellt Volltext nicht verfügbar |
Source: | ECONIS - Online Catalogue of the ZBW |
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