Entrepreneurial marketing over the internet : an explorative qualitative empirical analysis
Kati Schmengler; Sascha Kraus
Year of publication: |
2010
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Authors: | Schmengler, Kati ; Kraus, Sascha |
Published in: |
International journal of entrepreneurial venturing. - Geneve : Inderscience Enterprises, ISSN 1742-5360, ZDB-ID 25104998. - Vol. 2.2010, 1, p. 56-71
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