Entrepreneurial orientation and the franchise system : organisational antecedents and performance outcomes
Year of publication: |
2013
|
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Authors: | Dada, Olufunmilola ; Watson, Anna |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 47.2013, 5/6, p. 790-812
|
Subject: | Franchising | Entrepreneurship | Entrepreneurship approach | Großbritannien | United Kingdom |
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