Entrepreneurial orientation, exploitative and explorative capabilities, and performance outcomes in export markets : a resource-based approach
Year of publication: |
2011
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Authors: | Lisboa, Ana ; Skarmeas, Dionysis ; Lages, Carmen |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 40.2011, 8, p. 1274-1284
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Subject: | Exportwirtschaft | Export sector | Marketingmanagement | Marketing management | Produktdifferenzierung | Product differentiation | Unternehmenserfolg | Firm performance | Ressourcenorientierter Ansatz | Resource-based view | Lernende Organisation | Learning organization | Entrepreneurship | Entrepreneurship approach | Portugal |
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