Extent:
Online-Ressource (XIII, 181 p. 14 illus., 7 illus. in color, online resource)
Series:
Type of publication: Book / Working Paper
Language: English
Notes:
Description based upon print version of record
Preface; References; Contents; Chapter 1: Entrepreneurship and Innovation in a Context of Crisis; 1.1 Introduction; 1.2 Theoretical Framework and Hypotheses; 1.3 Methodology; 1.3.1 Sample and Data; 1.3.2 Measures; 1.3.3 Control Variables; 1.4 Results; 1.5 Discussion and Conclusions; Appendix; References; Chapter 2: Technological vs. Professional Services and Location Influences on KIBS Innovative Capacity in Times of Crisis; 2.1 Introduction; 2.2 Theoretical Background; 2.2.1 Innovation Drivers; 2.2.2 KIBS Innovative Capacities and Location; 2.3 Methodology; 2.3.1 Sample
2.3.2 Structural Modelling Results2.4 Conclusions; References; Chapter 3: Antecedents and Consequences of Entrepreneurial Orientation of Spanish Exporting SMEs in Time of Crisis; 3.1 Introduction; 3.2 Antecedents and Consequences to Export Entrepreneurial Orientation; 3.2.1 Antecedents: Export Manager's Characteristics and Values; 3.2.2 Consequences: Export Performance; 3.3 Methodology; 3.3.1 Measurement Scales; 3.3.2 Data Collection and Analysis Techniques; 3.4 Results; 3.5 Discussion and Conclusions; References
Chapter 4: Fighting Against the Economic Crisis: Innovation in B-to-B Markets Through Co-creation4.1 Introduction; 4.2 Theoretical Background; 4.3 The Differential Nature of B-to-B Marketing; 4.4 Integration and Interaction: Co-creation and Customer Retention; 4.4.1 Customer Integration; 4.4.2 Customer Interaction; 4.4.3 Value Co-creation via Customer Integration; 4.4.4 Dynamic Capabilities; 4.4.5 Customer Retention; 4.5 Discussion: Model and Theoretical Propositions; 4.6 Conclusions; References; Chapter 5: Business Start-ups and Innovation: The Effect of the 2008 Economic Crisis
5.1 Introduction5.2 Methodology; 5.2.1 Sample and Data; 5.2.2 Measures; 5.2.3 Analysis; 5.3 Results; 5.4 Conclusions; References; Chapter 6: Youth Entrepreneurship and Crisis in the Health, Beauty and Sport Sectors; 6.1 Introduction; 6.2 Samples and Methodology; 6.3 The Sport Sector; 6.4 The Beauty Sector; 6.5 The Health Sector; 6.6 Implications; References; Chapter 7: Proactive Management of Core Competencies, Innovation and Business Performance in a Period of Crisis: The Case of Spain; 7.1 Introduction; 7.2 Intangible Resources and Core Competencies as Sources of Competitive Advantage
7.2.1 The Role of Intangibles on the Business Competitiveness: The RBV7.2.2 Core Competencies and Business Performance: Literature Review and Proposal of Hypothesis; 7.3 Methodology; 7.3.1 Selecting the Population and Obtaining the Sample; 7.3.2 Research Process; 7.3.3 Results; 7.4 Conclusions and Future Research Lines; References; Chapter 8: Seeking a Sustainable Competitive Advantage in Periods of Economic Recession for SMEs and Entrepreneurs: The Role of Value Co-creation and Customer Trust in the Service Provider; 8.1 Introduction; 8.2 Literature Review and Development of Hypotheses
8.2.1 Value Co-creation
ISBN: 978-3-319-02384-7 ; 978-3-319-02383-0
Other identifiers:
10.1007/978-3-319-02384-7 [DOI]
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10014017104