Entry deterrence and signaling in markets for search goods
Year of publication: |
1997
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Authors: | Bijl, Paul de |
Published in: |
International journal of industrial organization. - Amsterdam [u.a.] : Elsevier, ISSN 0167-7187, ZDB-ID 875355-6. - Vol. 16.1997, 1, p. 1-19
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Subject: | Markteintritt | Market entry | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Produktqualität | Product quality | Signalling | Informationskosten | Information costs | Theorie | Theory |
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