Entry strategies for international markets
Franklin R. Root
| Year of publication: |
1994 ; Rev. and expanded, 1. print.
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|---|---|
| Authors: | Root, Franklin Russel |
| Publisher: |
New York : Lexington Books [u.a.] |
| Subject: | Markterschließung | Marketing | Außenhandel | Auslandsgeschäft |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 324 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-02-926903-2 ; 0-02-926904-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004192047