Entry timing into international markets : evidence from the Taiwanese service industry
Year of publication: |
2018
|
---|---|
Authors: | Lo, Fang Yi ; Alena, Kletsova |
Published in: |
Economic research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1331-677X, ZDB-ID 2171828-3. - Vol. 31.2018, 1,1, p. 1059-1077
|
Subject: | Entry timing | performance | service international | Dienstleistungssektor | Service industry | Markteintritt | Market entry | Taiwan | Internationales Marketing | International marketing |
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