Environmental marketing
Michael Polonsky
| Year of publication: |
2009
|
|---|---|
| Authors: | Polonsky, Michael J. |
| Published in: |
Business management and environmental stewardship : environmental thinking as a prelude to management action. - Basingstoke [u.a.] : Palgrave Macmillan, ISBN 978-0-230-53561-9. - 2009, p. 118-137
|
| Subject: | Unternehmen | Enterprise | Umweltverträglichkeit | Environmental sustainability | Öko-Marketing | Green marketing | Nachhaltige Entwicklung | Sustainable development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003946780