Environmentally friendly business strategies : BP; a case of rhetoric or reality?
Year of publication: |
2014
|
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Authors: | Raiborn, Cecily A. ; Payne, Dinah ; Yoyner, Brenda |
Published in: |
Journal of business and management : JBM. - Orange, Calif., ISSN 1535-668X, ZDB-ID 2594739-4. - Vol. 19.2014, 2, p. 67-89
|
Subject: | British Petroleum Company | Strategisches Management | Strategic management | Unternehmensethik | Business ethics | Menschen | Humans | Umwelt | Environment | Corporate Social Responsibility | Corporate social responsibility | Motivation | Vergleich | Comparison |
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