ESOMAR Seminar on Qualitative Research: From International to Cross-Cultural Marketing: The Qualitative Connection : Singapore, 30 November - 2 December 1997
| Alternative title: | From international to cross-cultural marketing: the qualitative connection |
|---|---|
| Year of publication: |
1997
|
| Institutions: | Seminar on Qualitative Research: From International to Cross-Cultural Marketing: The Qualitative Connection <1997, Singapore> |
| Publisher: |
Amsterdam : ESOMAR |
| Subject: | Internationales Marketing | Kulturkontakt | Kongress | Singapur <1997> |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VI, 151 S. : graph. Darst. |
|---|---|
| Series: | ESOMAR publication series. - Amsterdam. - Vol. 219 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift |
| ISBN: | 92-831-1266-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004367157