Ethnic diversity in Britain : a stimulus for multicultural marketing
Year of publication: |
2012
|
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Authors: | Makgosa, Rina |
Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 30.2012, 3, p. 358-378
|
Subject: | Soziale Integration | Social integration | Ethnische Gruppe | Ethnic group | Kulturelle Identität | Cultural identity | Schwarze Menschen | Black people | Afrikaner | Africans | Inder | Indians | Großbritannien | United Kingdom |
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