European perspectives in marketing
Erdener Kaynak, ed.
| Year of publication: |
2004
|
|---|---|
| Other Persons: | Kaynak, Erdener (contributor) |
| Published in: |
Journal of euro-marketing. - Hummelstown, Pa. : IMDA Press, ISSN 1049-6483, ZDB-ID 1109182-4. - Vol. Vol. 13, Nr. 2/3
|
| Publisher: |
New York [u.a.] : International Business Press [u.a.] |
| Subject: | Heterogenität | Internationalisierung | Aufsatzsammlung | Europa | Marketing |
| Extent: | 162 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004865093