Extent:
Online-Ressource (IX, 230p. 54 illus, digital)
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatzsammlung
Language: English
Notes:
Includes bibliographical references
Preliminary; Social Media: A New Frontier for Retailers?; International Retail Divestment: Reviews, Case Studies and (E)merging Agenda; Exploring the Power of Adaptive Selling Techniques on Consumers' Buying Behaviour; Measurement of Attitude Toward Private Labels: A Replication and Extension; Determinants of Relationship Continuity between Fashion Retailers and Suppliers in Brazil; The Impact of Communication on Satisfaction and Loyalty in the Franchise System: Subjective Viewpoints of Franchisees
Multinationals in Central and Eastern Europe: A Case Study of International Expansion by a Slovenian RetailerPotentials of RFID Application in Retailing: A Conjoint-based Preference Analysis; Retailing in France: Overview and Key Trends / What's up?; The Austrian Retail Market: A Profile
ISBN: 978-3-8349-8099-1 ; 978-3-8349-1084-4
Other identifiers:
10.1007/978-3-8349-8099-1 [DOI]
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013521104