Evaluating failure in the innovation process : the micropolitics of new product development
Year of publication: |
2003
|
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Authors: | Jones, Oswald ; Stevens, Gary |
Published in: |
Operations management ; Vol. 4. - London [u.a.] : Routledge, ISBN 0-415-24928-7. - 2003, p. 482-503
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Subject: | Innovation | Produktentwicklung | New product development | Innovationsmanagement | Innovation management | Westliche Staaten | Western countries |
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