Evaluation of product customization strategies through modularization and postponement
Year of publication: |
2009
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Authors: | Brun, Alessandro ; Zorzini, Marta |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 120.2009, 1, p. 205-220
|
Subject: | Mass Customization | Mass customization | Wettbewerbsstrategie | Competitive strategy | Lieferkette | Supply chain | Italien | Italy |
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