Evaluation of retail service quality : a fuzzy AHP approach
Year of publication: |
2015
|
---|---|
Authors: | Gopalam, Rema ; Sreekumar ; Satpathy, Biswajit |
Published in: |
Benchmarking : an international journal ; BIJ. - Bingley : Emerald, ISSN 1463-5771, ZDB-ID 1473104-6. - Vol. 22.2015, 6, p. 1058-1080
|
Subject: | Benchmarking | Sevice quality | Quality | AHP-Verfahren | AHP approach | Dienstleistungsqualität | Service quality | Qualitätsmanagement | Quality management | Fuzzy-Set-Theorie | Fuzzy sets | Einzelhandel | Retail trade | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | Produktqualität | Product quality |
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