Everyday dramas of conscience : navigating identity through creative neutralisations
Year of publication: |
August 2016
|
---|---|
Authors: | Ritch, Elaine L. ; Brownlie, Douglas |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 32.2016, 9/10, p. 1012-1032
|
Subject: | Green mothering | ethical and sustainable consumption | everyday practice | branding | neuralisation | Nachhaltige Entwicklung | Sustainable development | Markenführung | Brand management | Konsumentenverhalten | Consumer behaviour | Kreativität | Creativity | Unternehmensethik | Business ethics | Markenimage | Brand image | Umweltbewusstsein | Environmental consciousness | Corporate Social Responsibility | Corporate social responsibility | Persönlichkeitspsychologie | Personality psychology |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.1080/0267257X.2016.1167108 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Morality shifting : how consumer preferences influence moral judgments of corporate misconduct
Lewis, Robert, (2016)
-
Sander, Frauke, (2021)
-
Pro-environmental messages have more effect when they come from less familiar brands
Herédia-Colaço, Vera, (2023)
- More ...
-
Doing it for the kids : the role of sustainability in family consumption
Ritch, Elaine L., (2016)
-
Doing it for the kids: the role of sustainability in family consumption
Ritch, Elaine L., (2016)
-
Inclusive identities : re-imaging the future of the retail brand?
Boyd, Callum S., (2020)
- More ...