Examining the consumer belief-behavioral space
V. Parker Lessig and Thomas P. Copley
| Year of publication: |
1973
|
|---|---|
| Authors: | Lessig, V. Parker ; Copley, Thomas P. |
| Publisher: |
[Lawrence : School of Business |
| Subject: | Wirtschaftliches Verhalten | Verbraucher | Markenartikel |
| Extent: | 18 S. 4° |
|---|---|
| Series: | Working paper ; Nr 76 |
| Type of publication: | Book / Working Paper |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003518338