Examining the effect of expressing a quantitative goal on consumer savings
Year of publication: |
2010
|
---|---|
Authors: | Loibl, Cäzilia ; Scharff, Robert L. |
Published in: |
Journal of consumer affairs : official publication of the American Council on Consumer Interests. - Malden, Mass. : Wiley, ISSN 0022-0078, ZDB-ID 701093-X. - Vol. 44.2010, 1, p. 127-154
|
Subject: | Sparen | Savings | Sparförderung | Saving incentives | Privater Haushalt | Household | Konsumentenverhalten | Consumer behaviour | USA | United States | 2004-2006 |
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