Examining the performance index of retail pricing strategies under different types of competition
Year of publication: |
2018
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Authors: | Jung, Ilyoung ; Park, Imsu ; Choi, Jeong Hoon |
Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1474-7332, ZDB-ID 2193374-1. - Vol. 10.2017/2018, 3/4, p. 290-325
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Subject: | retail competition | retail pricing strategies | the price adjustment model | nonlinear SUR estimation | Preismanagement | Pricing strategy | Einzelhandel | Retail trade | Wettbewerb | Competition | Einzelhandelspreis | Retail price | Schätzung | Estimation |
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