Excessive advertising : an empirical analysis
Jeffry M. Netter
| Year of publication: |
1982
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|---|---|
| Authors: | Netter, Jeffry M. |
| Published in: |
The journal of industrial economics. - Oxford : Wiley-Blackwell, ISSN 0022-1821, ZDB-ID 218160-5. - Vol. 30.1982, 4, p. 361-373
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| Subject: | Werbungsausgabe |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002569101