Expanding into new product lines in response to COVID-19 : the interplay between firm age and performance aspirations
Year of publication: |
2022
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Authors: | Angelidou, Sofia ; Lisboa, Ana Catarina Cadima ; Saridakis, Charalampos |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 104.2022, p. 167-181
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Subject: | COVID-19 pandemic | Entropy balancing | Firm age | Performance aspirations | Product line introductions | Response time |
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