Expectations of retailers : an empirical investigation of malls in tier II cities
Year of publication: |
November 2018
|
---|---|
Authors: | Khanna, Pooja ; Seth, Suresh |
Published in: |
The IUP journal of marketing management : IJMM. - Hyderabad : IUP Publ., ISSN 0972-6845, ZDB-ID 2615477-8. - Vol. 17.2018, 4, p. 7-29
|
Subject: | Einkaufszentrum | Shopping center | Einzelhandel | Retail trade | Schätzung | Estimation | Erwartungsbildung | Expectation formation |
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