Experiental value : a review of research methods
Geetika Varshneya, Gopal Das, Arpita Khare
| Year of publication: |
2017
|
|---|---|
| Authors: | Varshneya, Geetika ; Das, Gopal ; Khare, Arpita |
| Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 17.2017, 2, p. 179-197
|
| Subject: | Experiential value | Research method | Review | Methodology | Inferential tools |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1362/146934717X14909733966173 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011820679