Experiential marketing and local tourist development : a policy perspective
Year of publication: |
2011
|
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Authors: | Stratigea, Anastasia ; Hatzichristos, Thomas |
Published in: |
International journal of leisure and tourism marketing : IJLTM. - [Olney] : Inderscience Enterprises, ISSN 1757-5567, ZDB-ID 2512436-5. - Vol. 2.2011, 4, p. 274-294
|
Subject: | Tourismusmarketing | Tourism marketing | Destinationsmanagement | Destination management | Periphere Region | Periphery | Event-Marketing | Event marketing | Virtuelle Realität | Virtual reality | Geoinformationssystem | Geographic information system | Griechenland | Greece |
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