Explaining costumer reactions to real stockouts
Year of publication: |
2013
|
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Authors: | Helm, Roland ; Hegenbart, Thomas ; Endres, Herbert |
Published in: |
Review of managerial science. - Berlin : Springer, ISSN 1863-6683, ZDB-ID 2296460-5. - Vol. 7.2013, 3, p. 223-246
|
Subject: | Einzelhandel | Retail trade | Bestandsmanagement | Inventory management | Konsumentenverhalten | Consumer behaviour |
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