Exploring best practices of new product development
Year of publication: |
2020
|
---|---|
Authors: | Conner, Suzanne L. |
Published in: |
Innovation management : perspectives from strategy, product, process and human resources research. - Cheltenham, UK : Edward Elgar Publishing, ISBN 978-1-78990-981-4. - 2020, p. 48-57
|
Subject: | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Innovation | Erfolgsfaktor | Success factor |
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