Exploring consumer's needs and motivations in online social lending for development
Robert Mittelman and José I. Rojas-Méndez
| Year of publication: |
2013
|
|---|---|
| Authors: | Mittelman, Robert ; Rojas-Méndez, José I. |
| Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 25.2013, 4, p. 309-333
|
| Subject: | charitable giving | donor behavior | social lending | Kiva.org | needs | motivations | intrinsic | extrinsic | Social Web | Social web | Motivation | Konsumentenverhalten | Consumer behaviour | Fundraising | Wohltätigkeit | Charity |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010234744