Exploring diffusion of innovation adoption attributes : a cross-disciplinary literature analysis
Year of publication: |
2014
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Authors: | Kapoor, Kawaljeet Kaur ; Dwivedi, Yogesh Kumar ; Williams, Michael D. |
Published in: |
International journal of Indian culture and business management. - Genève : Inderscience Enterprises, ISSN 1753-0806, ZDB-ID 2422766-3. - Vol. 8.2014, 3, p. 300-328
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Subject: | adoption | attributes | diffusion | demographic and innovation | Innovationsdiffusion | Innovation diffusion | Innovation | Bibliometrie | Bibliometrics | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption |
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