Exploring digitalisation at IKEA
Johan Hagberg and Anna Jonsson
| Year of publication: |
2022
|
|---|---|
| Authors: | Hagberg, Johan ; Jonsson, Anna |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 50.2022, 13, p. 59-76
|
| Subject: | Case study | Digitalisation | Exploration | IKEA | Retail | Digitalisierung | Digitization | Möbelhandel | Furniture retailing | Einzelhandel | Retail trade | Schweden | Sweden |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-12-2020-0510 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013552642