Exploring factors affecting digital piracy using the norm activation and UTAUT models : the role of national culture
Year of publication: |
May 2016
|
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Authors: | Udo, Godwin ; Bagchi, Kallol ; Maity, Moutusy |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 135.2016, 3, p. 517-541
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Subject: | Personal norms | Digital piracy | NAM | UTAUT | National culture |
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