Exploring international cosmetics advertising in Japan
Year of publication: |
2008
|
---|---|
Authors: | Barnes, Bradley ; Yamamoto, Maki |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 24.2008, 3/4, p. 299-316
|
Subject: | Kosmetik | Cosmetics | Markt | Market | Werbewirtschaft | Advertising industry | Interkulturelles Management | Cross-cultural management | Japan |
-
Kölsch, Regina, (1996)
-
(2008)
-
(2008)
- More ...
-
Exploring international cosmetics advertising in Japan
Barnes, Bradley, (2008)
-
Exploring international cosmetics advertising in Japan
Barnes, Bradley, (2008)
-
Analysing "theory networks": identifying the pivotal theories in marketing and their characteristics
Merwe, Rian van der, (2007)
- More ...