Exploring mobile banking service quality : a qualitative approach
Year of publication: |
2020
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Authors: | Shankar, Amit ; Datta, Biplab ; Jebarajakirthy, Charles ; Mukherjee, Srabanti |
Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 41.2020, 2, p. 182-204
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Subject: | Mobile banking | Pareto analysis | qualitative study | service quality | Dienstleistungsqualität | Service quality | Electronic Banking | Electronic banking | Konsumentenverhalten | Consumer behaviour | Mobilkommunikation | Mobile communications | Mobile Business | Mobile business |
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