Exploring price elasticity to optimize posted prices in e-commerce
Burkhardt Funk
| Year of publication: |
2011
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|---|---|
| Authors: | Funk, Burkhardt |
| Published in: |
E-Business and telecommunications : 6th international joint conference, ICETE 2009, Milan, Italy, July 7 - 10, 2009 ; revised selected papers. - Berlin : Springer, ISBN 978-3-642-20076-2. - 2011, p. 71-81
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| Subject: | Preismanagement | Pricing strategy | Preisdifferenzierung | Price discrimination | Marktsegmentierung | Market segmentation | Online-Handel | Online retailing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009152399