Exploring the relative efficacy of "within-logic contrasting" and "cross-logic analogizing" framing tactics for adopting new entrepreneurial practices in contexts of poverty
Year of publication: |
2024
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Authors: | Slade Shantz, Angelique ; Zietsma, Charlene ; Kistruck, Geoffrey M. ; Cruz, Luciano Barin |
Published in: |
Journal of business venturing. - New York, NY : Elsevier Science Publ., ISSN 0883-9026, ZDB-ID 2012550-1. - Vol. 39.2024, 1, Art.-No. 106341, p. 1-23
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Subject: | Entrepreneurship | Entrepreneurship education and training | Framing | Institutional logics | Institutional theory | Poverty | Entrepreneurship approach | Institutionenökonomik | Institutional economics | Unternehmensgründung | Business start-up | Armutsbekämpfung | Poverty reduction |
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