Exploring the antecedents of intention towards adoption of internet banking : a study in rural setting
Shagun Tyagi
Year of publication: |
2019
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Authors: | Tyagi, Shagun |
Published in: |
International journal of financial innovation in banking : IJFIB. - Olney, Bucks : Inderscience Publishers, ISSN 2055-6780, ZDB-ID 2864514-5. - Vol. 2.2019, 4, p. 334-354
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Subject: | e-banking | consumer intention | perceived ease of use | financial literacy | perceived risk | trust | awareness | rural area | Electronic Banking | Electronic banking | Konsumentenverhalten | Consumer behaviour | Ländlicher Raum | Rural area | Vertrauen | Confidence | Innovationsakzeptanz | Innovation adoption |
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